JBFA – “The Spirit of Lu Ban” Generative AI Brand Film
Johor Bahru Furniture Association (JBFA)
AI video production
Commercials, corporate videos and product videos made with generative AI and finished by an award-winning film team in Johor Bahru.
Generative AI can now create scenes, locations and characters that would be too expensive, too slow or simply impossible to film. On its own, though, AI output often looks generic. Tech Action combines both: our AI Visual Lab generates the visuals, and our directors, editors and cinematographers script, direct and polish every frame.
The result is AI video that looks like a premium production, ready for TV, YouTube, Meta, TikTok and your own website, in English, Chinese, Malay or 50+ other languages.

AI video production
TVC-style commercials and social ads with generated scenes and products, delivered in 16:9, 1:1 and 9:16.
Company profiles, brand stories and investor or training videos that mix filmed interviews with AI visuals.
Your product placed in cinematic, seasonal or “impossible” settings, without building sets or booking studios.
A digital twin of your CEO or presenter for announcements, training and product explainers.
One master video, localised with voice cloning and lip-sync into the languages your markets speak.
Legends, history or future concepts brought to life without period sets or casting.
Our director Marco Tan won three 2024 Telly Awards. The same storytelling goes into every AI production.
When a scene needs real people, we film it. When it needs scale, AI does it. You get one team for both.
Our generative AI brand film “The Spirit of Lu Ban” for the Johor Bahru Furniture Association recreated a historical legend without a single set.
Once the project is paid in full, all final assets are yours.
Johor Bahru Furniture Association (JBFA)
Tech Action original
MythAsia Group
Unigrà – Master Martini
Era Maju Automobil (JB) Sdn Bhd
ApexLife Consultancy (AIA)
It is video made with the help of generative AI: scenes, environments, characters, voices or translations are created by AI models instead of being filmed. At Tech Action, a director scripts and supervises the AI work, and our editors finish it like any professional production.
Not when it is directed properly. We design the look first, generate many options, choose and refine the best shots, and combine them with filmed footage where real people or products need to appear.
Yes. With voice cloning and lip-sync, one master video can be localised into English, Chinese, Malay and 50+ other languages, keeping the original speaker’s voice.
You do. Once the project is paid in full, all final assets, whether AI-generated, filmed or designed, are transferred to you. We only keep the right to show the work in our portfolio.
Tell us what you need. The quickest way to reach us is WhatsApp.